Video management

Video is an increasingly important way to tell your brand’s story. In addition to storing, transcoding, and distributing videos, Brandfolder makes it easy to clip and add watermarks within our video editor. Create, export, and distribute web-ready videos that are always on-brand.

Brandfolder's advanced video feature

The advanced video editor enables users to self-service download a brand-consistent video file rendition for their specific usage purpose. This includes file format conversions (MOV to MP4), downsizing resolution, clipping, and watermarking. The typical use case is enabling self-service video downloads in the right spec (of a final, published video) rather than editing raw footage. 

To access advanced video options:

1. Open the video's asset modal. 
2. Within the Overview tab, select Options.
3. When the window appears, select Advanced Editor.

Brandfolder Image

You can edit the File Type, Resolution, Clip Start, and Clip End fields there. 

Video files can be converted into the following file types:

• mp4
• ogv
• mov
• flv
• webm
• png
• mp3/audio
• waveform png

You can select from the following Resolution options:

• original
• 480p
• 720p
• original 

You can also select files to upload in the watermark options section to ensure protection and copyright usage: 

1. Under Watermark Image, select Click to upload watermark. 
2. A new modal appears, allowing you to drag and drop or browse for a watermark. 
3. Select Upload 1 file. 
4. Select the height, opacity, and placement. 

Store videos

Organize, share, and store videos in your Brandfolder by uploading raw files or using YouTube, Vimeo, and BrightCove links. By creating a video section, categorize all your videos and add tags for sharing.

Titles and descriptions populate automatically when you insert the URL.

HTML5 native

Brandfolder videos now automatically stream using an HTML5 video player. The HTML5 player enhances speed for both streaming and downloading videos. End-users save time distributing or implementing video files for marketing campaigns, creative content, and more. Video files can now stream within Brandfolder at 1080p resolution and can be uploaded at 8k resolution.

Brandfolder's video AI feature

Brandfolder offers video AI as another set of video features. These features are separate from the advanced video features. Video AI applies auto-tags, detects scene counts, and transcribes speech-to-text for video files. Transcriptions are added to the metadata tab, with an option to export them into a text file.

Auto-tags based on scene detection

Using artificial intelligence and machine learning technologies, Brandfolder quickly interprets each frame of an uploaded video asset and provides auto-tags based on the content within the asset. Users can search for videos based on tags that describe the content within the video, making them even more accessible. Additionally, the functionality detects the exact scene and provides relevant tags. 

Speech-to-text transcription

Similar to scene detection, our video AI functionality generates metadata from all interpretable audio within a video asset, providing users with additional criteria to use when searching for assets. 

Video closed captioning 

Adding closed captioning to videos in Brandfolder is as simple as attaching the right SRT or VTT files to the video asset in Brandfolder. 

To do this:

1. Navigate to the Edit tab within the asset modal. 
2. In the attachments area, drag a file or select it to browse and upload the appropriate SRT or VTT file. 

 This functionality comes with some additional benefits worth noting:

• Supports multiple languages
• Available in the Brandfolder media player when embedded via CDN
• Viewers can choose font, color, and screen position